Investor Relations

Press Release

Iteris and SST Software Partner to Deliver Advanced Agronomic Insights

-ClearAg Platform to Provide Agronomic Weather Content-

SANTA ANA, Calif. & STILLWATER, Okla.--(BUSINESS WIRE)--Jun. 1, 2016-- Iteris, Inc. (NASDAQ: ITI), the global leader in applied informatics for transportation and agriculture, and SST Software have entered into a content partnership agreement to deliver ClearAg® agronomic information to SST users. The partnership will integrate real-time weather insights to help SST users improve operational performance and decision-making.

“The integration of Iteris’ ClearAg Platform content into the SST system will provide our customers with the precision weather-based information needed to minimize risks and maximize productivity,” said Beth Clarke, director of product management at SST Software.

Weather is one of the largest external pivot factors in precision agriculture. As a result, knowledge of historical and impending weather impacts is critical. ClearAg content will provide SST users with relevant agronomic weather insights for better decision-making. ClearAg content includes crop canopy and field-level weather insights, available anywhere globally.

“We are excited to provide SST’s customers with access to Iteris’ smart farming content through the ClearAg Service,” said Tom Blair, senior vice president of Iteris’ Performance Analytics Division. “The ClearAg Service leverages robust agronomic and proprietary land surface models, and machine learning and artificial intelligence techniques that dynamically learn about specific farm operations to continually improve decision support analytics. Iteris’ partnership with SST Software means users can access relevant agronomic data for real-time decision making in context to current, forecasted, and historical conditions. ”

SST Software will offer ClearAg agronomic content to their customers in the Fall 2016. The Fall transition will be the initial step toward a complete offering of Iteris’ ClearAg crop health models to SST users.

The ClearAg Service is powered by Iteris EMPower™ Platform—an adaptive forecasting engine for precision farming that combines weather and agronomic data with machine learning technology. As Iteris’ EMPower Engine learns about a grower’s farm, fields, and crops through their use of the ClearAg Service, its adaptive engine recalibrates to provide the most precise and relevant data for specific field operations. As real-time weather events appear in the forecast, the ClearAg Service provides actionable insights, enabling real-time decisions in context to current, forecasted, and historical conditions.

About SST Software
Site-Specific Technology (SST) Software is a privately owned company headquartered in Stillwater, Oklahoma with branch offices in Oklahoma City, Tulsa, Illinois, Iowa, Brazil, Australia and South Africa. Since its inception in 1994, SST Software has been at the forefront of precision ag as one of the first pioneers of the industry. SST specializes in providing a holistic ecosystem of geospatial data tools developed on the foundation of location, standardization, automation, centralization and communication – the essentials necessary to scale precision ag programs to optimal levels. Visit http://www.SSTSoftware.com for more information about SST Software.

About Iteris, Inc.
Iteris is the global leader in applied informatics for transportation and agriculture, turning big data into big breakthrough solutions. We collect, aggregate and analyze data on traffic, roads, weather, water, soil and crops to generate precise informatics that lead to safer transportation and smarter farming. Municipalities, government agencies, crop science companies, farmers and agronomists around the world use our solutions to make roads safer and travel more efficient, as well as farmlands more sustainable, healthier and productive. Visit www.iteris.com for more information.

Iteris Forward-Looking Statements
This release may contain forward-looking statements, which speak only as of the date hereof and are based upon our current expectations and the information available to us at this time. Words such as "believes," "anticipates," "expects," "intends," "plans," "seeks," "estimates," "may," “should,” “will,” "can," and variations of these words or similar expressions are intended to identify forward-looking statements. These statements include, but are not limited to, statements about the anticipated results and benefits of our agreement and future success, capabilities and benefits of our ClearAg products and related services. Such statements are not guarantees of future performance and are subject to certain risks, uncertainties, and assumptions that are difficult to predict, and actual results could differ materially and adversely from those expressed in any forward-looking statements as a result of various factors.

Important factors that may cause such a difference include, but are not limited to, our ability to successfully integrate and deliver our ClearAg solution content, the future adoption of ClearAg agronomic content by SST’s users as well as in the overall agriculture market, the challenges in the development of software-based solutions generally, and the potential impact of product and service offerings from competitors and such competitors’ patent coverage and claims. Further information on Iteris, Inc., including additional risk factors that may affect our forward looking statements, is contained in our Annual Report on Form 10-K, our Quarterly Reports on Form 10-Q, our Current Reports on Form 8-K, and our other SEC filings that are available through the SEC’s website (www.sec.gov).

Source: Iteris, Inc.

SST Software Contact:
Courtney Arnall
Marketing Manager
405-533-4977
Email: carnall@sstsoftare.com
or
ClearAg Contact:
Cindy Vuong
949-270-9696
ctv@iteris.com