Investor Relations

Press Release

Iteris' Vantage Video Detection Systems Improve Traffic Flow and Reduce Driver Delays in San Antonio

ANAHEIM, Calif.--(BUSINESS WIRE)--April 29, 2004--Iteris, Inc., a subsidiary of Iteris Holdings, Inc. (OTCBB:ITRSA)(OTCBB:ITRSB), today announced that the City of San Antonio, the nation's 8th largest city and host of this week's 14th Annual ITS America Conference (ITS), has now installed 150 of its 1100 intersections with Iteris' Vantage Video Detection systems to help optimize the flow of traffic and reduce driver delays.

"The City of San Antonio is one of the largest cities in America to commit video detection systems to its streets on a large scale," said Nader Ayoub, president of Texas Highway Products, Ltd., the distributor for Vantage systems in Texas. "We have enjoyed our cooperative effort with the city to successfully deploy the Vantage systems."

Vantage is one of the leading vehicle detection systems in the country. It is a non-intrusive video-based system used to replace inductive loops at intersections. The Vantage systems are used to optimize the operation of the traffic signals, reducing delays and congestion for the motoring public. In addition to helping reduce congestion, Vantage video images can also be transmitted to remote traffic control centers for surveillance or homeland security applications.

"Iteris is pleased to be working with the City of San Antonio. They are a progressive city that views video detection as an important link in their traffic management system," said Michael T. Volling, business development manager for Iteris.

Iteris manufactures and sells its Vantage systems for traffic control applications, giving traffic managers tools to mitigate roadway congestion by modifying traffic signal timing or detecting incidents more quickly. Vantage also offers data collection software for highway management systems. Over 25,000 Vantage sensors have been deployed by hundreds of agencies in 49 states, as well as Europe and Asia. The product is currently sold through a network of over 20 independent dealers in North America, Asia, Europe, and South America.

About Iteris, Inc.

Iteris Inc., is a majority owned subsidiary of Iteris Holdings Inc., and is a leading provider of outdoor vision systems and sensors that optimize the flow of traffic and enhance driver safety. Iteris combines outdoor image processing, traffic engineering, and information technology to offer a broad range of transportation and safety solutions. Iteris Holdings and Iteris Inc. are headquartered in Anaheim, California. Investors are encouraged to contact us at 714.774.5000, or at www.iteris.com.


    CONTACT: Iteris Holdings, Inc.
             Analyst and Investor Inquiries:
             Gregory A. Miner, 714-774-5000
             or
             GOLD PR for Iteris
             Corporate and Product Inquiries:
             Shari Gold, 949-764-9488
             sgold@goldpr.com

    SOURCE: Iteris, Inc.