Professional Applicators Can Now Minimize Drift, Over-Spraying, and Crop Damage While Improving Product Efficacy

SANTA ANA, Calif.--(BUSINESS WIRE)--Aug. 30, 2017-- Iteris, Inc. (NASDAQ: ITI), the global leader in applied informatics for transportation and agriculture, today announced it has expanded its ClearAg® Spray Advisor capabilities to meet growing market demands for safe and effective in-field spray applications. The enhanced ClearAg Spray Advisor enables professional applicators and dispatchers to apply products at the most beneficial time in order to minimize risks of application drift and volatilization, issues that have recently affected crops in several states.

Accessible and easy to integrate for customers through API endpoints, visualization components, or mobile apps, the enhanced ClearAg Spray Advisor now includes 10 of the most critical spray application environmental conditions that are the basis for minimizing spray risks and liability, and assuring product efficacy and crop safety. Users can select any or all of the following variables depending on the specific product or crop: wind direction; wind speed; inversion risk; rain-freehours; 24-hour precipitation amounts; leaf canopy wetness; temperature; humidity; field conditions; and Delta T (widely used indicator term).

“In response to market needs, we have now brought together the most relevant crop environment conditions into one tool that guides professional applicators and dispatchers to quickly identify the most effective and safest spray windows for the crops they’re spraying, as well as potential impacts to crops in nearby areas,” said Jim Chambers, senior vice president and general manager of Iteris’ Agriculture and Weather Analytics Division. “With much media attention garnered this season around crop chemical application, Iteris strives to deliver ClearAg solutions that preserve the broadest diversity of methods to reduce, and eliminate crop production challenges for agriculture professionals.”

About Iteris, Inc.

Iteris is the global leader in applied informatics for transportation and agriculture, turning big data into big breakthrough solutions. We collect, aggregate and analyze data on traffic, roads, weather, water, soil and crops to generate precise informatics that lead to safer transportation and smarter farming. Municipalities, government agencies, crop science companies, farmers and agronomists around the world use our solutions to make roads safer and travel more efficient, as well as farmlands more sustainable, healthy and productive. Visit www.iteris.com for more information.

Iteris Forward-Looking Statements

This release may contain forward-looking statements, which speak only as of the date hereof and are based upon our current expectations and the information available to us at this time. Words such as “believes,” “anticipates,” “expects,” “intends,” “plans,” “seeks,” “estimates,” “may,” “should,” “will,” “can,” and variations of these words or similar expressions are intended to identify forward-looking statements. These statements include, but are not limited to, statements about the new capabilities of our ClearAg solution and the future success and benefits of it. Such statements are not guarantees of future performance and are subject to certain risks, uncertainties, and assumptions that are difficult to predict, and actual results could differ materially and adversely from those expressed in any forward-looking statements as a result of various factors.

Important factors that may cause such a difference include, but are not limited to, our ability to successfully roll out and gain broad market acceptance of our ClearAg solution including the new capabilities; ability of the new capabilities to minimize spray risks and liability, and to assure efficacy and crop safety; challenges in the development of software-based solutions generally; the potential impact of product and service offerings from competitors and other competitive pressures; the broad adoption of technology based analytics solutions in the agriculture market; our competitors’ patent coverage and claims; and the impact of general economic, political and other conditions in the markets we address. Further information on Iteris, Inc., including additional risk factors that may affect our forward looking statements, is contained in our Annual Report on Form 10-K, our Quarterly Reports on Form 10-Q, our Current Reports on Form 8-K, and our other SEC filings that are available through the SEC’s website (www.sec.gov).

View source version on businesswire.com: http://www.businesswire.com/news/home/20170830005383/en/

Source: Iteris, Inc.

Iteris Press Contact
Cindy Vuong
(949) 270-9696
ctv@iteris.com
or
Iteris Investor Contact
Todd Kehrli
(323) 468-2300
iti@mkr-group.com